Wendy Luther

Wendy Luther is an internationally recognized leader in export development, with vast experience promoting Nova Scotia and its assets globally.


Currently Wendy is President & CEO of Halifax Partnership, Halifax’s public/private economic development organization, where she leads an internationally accredited team of professionals to attract and retain talent and business while tracking our city’s economic progress. Before joining Halifax Partnership, she was President & CEO of EduNova, a co-operative association of public and private-sector education providers committed to promoting Nova Scotia’s knowledge economy internationally, with a focus on attracting and retaining international students. Under her leadership in 2017, EduNova was honoured with the prestigious international PIEoneer Association of the Year Award.


Prior to that, Wendy led export development initiatives with the Atlantic Canada World Trade Centre and Nova Scotia Business Inc. (NSBI) where she led trade missions to over twenty countries and has mentored and advised over 300 Nova Scotian exporters on how to be competitive in international markets.


At NSBI, through her role as Nova Scotia’s first Private Sector Liaison Officer (PSLO), she was appointed by the World Bank and Inter-American Development Bank to connect entrepreneurs and institutions to opportunities funded by International Financial Institutions.

Wendy has served on and led numerous boards and committees including advisory boards for three private sector companies, Co-chair of the Education and Training/Formation Atlantic Sector Advisory Group, and member of the Board of Directors for the Royal Nova Scotia Yacht Squadron (RNSYS). Currently, Wendy serves on the Long-Range Planning Committee for the Royal Nova Scotia Yacht Squadron, Nova Scotia Community College’s Sensing, Engineering & Analytics Technology Access Centre (SEA-TAC) Advisory Board, and LED Roadway Lighting’s Board of Directors.


Born in Vancouver, Wendy graduated with a Bachelor of Arts in Psychology from the University of British Columbia, and a Masters in Business Administration from Saint Mary’s University. She holds a Certified International Trade Professional designation (CITP) and is an alumna of the Caribbean Canada Emerging Leaders Dialogue.

Wendy Luther